MobileDigital has appointed ex-Infobip Country Manager Jonathan Ryan as CEO to lead the company into the next stage of its ongoing development.
With a strong background in mobile messaging, finance and payments, Jonathan brings an important and unique perspective to the new role.
Jonathan’s appointment comes at a pivotal time in the Australian communications market, with the big three carriers having significantly reduced wholesale pricing for the Multimedia Messaging Service (MMS), opening the way for affordable visual messaging direct to mobile inboxes.
This major shift now enables MobileDigital, a global leader in visual mobile marketing, to harness the full potential of its Australian and US patented processes within the platform that relies heavily on visual capabilities of the MMS channel.
MobileDigital Managing Director John Stuckey said, “It’s great to have Jonathan on board. He comes to us with the perfect mix of skills to drive MobileDigital and its customers to their full potential. There invigoration of the MMS channel opens the way for companies to extend their customer experience beyond what they are getting from SMS. Jonathan is one of the few industry players who understands the potential impact of this market shift and MobileDigital’s technology advantage.”
MobileDigital’s new CEO Jonathan Ryan said: “I’ve been part of the mobile communications ecosystem in Australia for a good number of years. The capabilities of MobileDigital are the best-kept secret in this space. I genuinely believe MobileDigital’s solutions are a gamechanger for the text channel. They give organisations the ability to create personalised visual interaction beyond SMS and this will drive customer engagement experiences and deliver tremendous commercial results for the users.”
Under Jonathan’s leadership, MobileDigital is set to launch a revolutionary new one-tap, fast check-out mobile commerce solution.
Jonathan will be based in MobileDigital’s Sydney office.
